Jun 28, 2021 | Independent Schooling, Marketing, My journey, School Marketing, Strategy
The short answer is, I started the pivot before COVID-19 started to impact the globe. But I had no idea that within a few months, 100% of my business would follow. Here’s my story. The consulting model was already broken Having worked for a...
Jun 15, 2020 | Independent Schooling, Marketing, School Marketing, Strategy
Don’t you just love a freebie that you can access when you need it? Last week, I published a video to summarise these resources. You can click through to the video here, on the image below, or read further for the links to the individual video content. I have divided...
Aug 31, 2019 | Marketing, School Marketing, Strategy
For the past four months, I have been facilitating the Effective School Marketing workshops for ISASA, the Independent Schools Association of Southern Africa. The focus of these has been on taking a more strategic approach to marketing in schools. We’ve had some...
